NF, the rising American rapper combining Christian and hip-hop genres is Number 1 on the Official Trending Chart for a second week with Let You Down.
Real name Nathan Feuerstein, the 26-year-old has been making waves in the UK over the last few weeks, appearing just outside the Official Chart Top 10 for the past fortnight. With this week's Official Chart Update predicting another climb, NF leads the Trending tally for the second straight week.
Songs that have not yet hit the Official Chart Top 10 qualify for the Official Trending Chart, which tracks potential hits of the future. James Arthur's Naked and P!nk's Beautiful Trauma are such songs, both gaining in popularity since last week's Official Chart.
So which other songs should we be keeping an eye on this week? Camila Cabello dropped two new songs last week, Real Friends and Never Be The Same, like how she released Havana and OMG together back in August. Havana eventually became a Number 1 hit - could Never Be The Same follow suit?
Elsewhere on the chart, seasonal songs from Sia and Gwen Stefani make an impact, while big collaborations from Taylor Swift, Ed Sheeran and Future, and Charli XCX, Tove Lo and Alma gain ground.
The Official Trending Chart Top 20
|1||LET YOU DOWN||NF||13||12||1||13|
|6||NEVER BE THE SAME||CAMILA CABELLO||NEW||46||0|
|8||⬆||SANTA'S COMING FOR US||SIA||78||65||13|
|9||HOLY MOUNTAIN||NOEL GALLAGHER'S HIGH FLYING||70||70||0||31|
|10||⬆||MOTOR SPORT||MIGOS/NICKI MINAJ/CARDI B||99||88||11|
|11||REAL FRIENDS||CAMILA CABELLO||NEW||99||0|
|12||YOU MAKE IT FEEL LIKE CHRISTMAS||GWEN STEFANI FT BLAKE SHELTON||NEW||106||0|
|13||JACKY'S ONLY HAPPY WHEN SHE'S UP ON THE||MORRISSEY||NEW||110||0|
|14||TELL ME||WRETCH 32/KOJO FUNDS/JAHLANI||NEW||114||0|
|15||⬆ ⬆||END GAME||TAYLOR SWIFT/ED SHEERAN/FUTURE||87||87|
|16||OUT OF MY HEAD||CHARLI XCX FT TOVE LO & ALMA||NEW||116||0|
|17||GRACE (WE ALL TRY)||RAG'N'BONE MAN||NEW||117||0|
|18||NO LIMIT||G-EAZY FT ASAP ROCKY & CARDI B||NEW||118||0|
|19||ASK FLIPZ||KREPT & KONAN FT STORMZY||NEW||120||0||30|
|20||DANGER||MIGOS & MARSHMELLO||NEW||122||0|
©2017 Official Charts Company. All rights reserved.
⬆ - Indicates a climb of 10 places
LW - Last week's Official Singles Chart position
CURRENT - Current position on today's Official Singles Chart sales flash
DIFF - Number of places climbed since the previous week on the Official Singles Chart
About the Official Trending Chart
The Official Trending Chart was launched in 2016 to highlight the hottest new tracks beginning to make an impact in the UK every week.
The Top 20 rundown, published on OfficialCharts.com every Tuesday, based on the first four days’ sales of each chart week, is designed to highlight emerging hits as they begin to scale the Official Charts and build buzz.
The Official Trending Chart ranks titles which are showing week-on-week chart growth, and is the only “new music” chart to reflect audio track sales and streams comprehensively across all services.
Devised by the Official Charts Company in close consultation with labels, retailers and media, the chart since launch has highlighted emerging hits such as Number 1 singles Sign Of The Times by Harry Styles, New Rules by Dua Lipa and Taylor Swift's Look What You Made Me Do.
The chart is designed to help highlight hit singles in their early stages of their growth, in the light of the shift in release strategies of record labels over the past six months. Under “On Air On Sale”, labels have started to release new music for consumers to buy or stream on the same day as those tracks are released to media (including radio stations and TV).