A huge surge in sales over the Christmas period has helped recently released DVDs and Blu-Rays such as Harry Potter & The Deathly Hallows Part 2, The Inbetweeners Movie and Peter Kay’s The Tour That Didn’t Tour enter the upper reaches of the 2011 year end Official Video Chart. The Official Video Chart is compiled for the video industry by the Official Charts Company, incorporating UK sales of all physical video formats, including DVD, Blu-Ray and VHS.
Physical video entertainment sales were up 8.4% in value to £473.3 million on the same period last year, according to the latest Official Charts Company data released by the British Video Association. Christmas is traditionally the most important time of year for video sales and, in 2011, December represented 23% of the year’s total physical sales - the best performance since December 2003.
DVD’s volume sales also rose 6%, reaching over 43 million units sold in December, alongside a 31.1% increase in Blu-ray Disc sales over the same period, 5% of which were 3D Blu-ray Discs. During 2011 as a whole, Blu-ray continued to increase its share of the physical disc market, as volume sales rose 18.4% year on year to 15.3 million units, producing a total value of £222.8 million, which is 13% of all physical disc sales.
“In a challenging economic environment it’s really encouraging to see people continuing to spend their hard-earned cash on the best of our films, television, children’s, sport and music and other great video entertainment,” said BVA Chairman Charlie McAuley. “It’s this sector of the audiovisual business that generates the lion’s share of value which is reinvested in future productions for audiences to enjoy.”
You can check out this week’s Official Video Charts every week (updated at Sunday at 7pm), here.
Official Video Chart Of 2011 Top 20
01 HARRY POTTER & THE DEATHLY HALLOWS PART 1 2,323,000
02 HARRY POTTER & THE DEATHLY HALLOWS PART 2 1,966,000
03 THE INBETWEENERS MOVIE 1,905,000
04 THE KING'S SPEECH 1,731,000
05 DESPICABLE ME 1,036,000
06 PAUL 1,014,600
07 PIRATES OF THE CARIBBEAN - ON STRANGER TIDES 1,014,000
08 TANGLED 934,000
09 PETER KAY - LIVE - THE TOUR THAT DIDN'T TOUR 911,000
10 BRIDESMAIDS 901,000
11 TRANSFORMERS - DARK OF THE MOON 848,000
12 THE HANGOVER 2 828,000
13 LEE EVANS - ROADRUNNER - LIVE AT THE O2 793,000
14 THE HANGOVER 671,800
15 INCEPTION 671,300
16 DUE DATE 655,000
17 GNOMEO & JULIET 650,000
18 MRS BROWN'S BOYS - SERIES ONE 646,000
19 TAKEN 618,000
20 SENNA 607,000
© 2012 the Official Charts Company